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Honey loses 7 million users and merchant partners after YouTuber's expose

Browser extension Honey lost approximately 7 million users and 7,000 merchant partners following a viral investigation by YouTuber MegaLag, amid ongoing legal scrutiny of parent company PayPal.

Key points

  • Honey is a coupon browser extension acquired by PayPal in 2020 for $4 billion.
  • YouTuber MegaLag's 2024 investigation into Honey's practices went viral.
  • The extension lost approximately 7 million Chrome users after the expose.
  • Around 7,000 merchant partners also severed ties with Honey.
  • PayPal faces a creator lawsuit currently in the discovery phase.

2 sources

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